The Cushion Revolution: How Korea Transformed Makeup Forever

The makeup cushion – a seemingly simple compact – has revolutionized the beauty industry. Born in South Korea, this innovative product has become a global phenomenon, prized for its convenience, effectiveness, and skin-loving formulas. Let's delve into the fascinating story behind the cushion's rise to fame. The Birth of the Cushion: A Story of Innovation The Inspiration: The cushion's origins trace back to the innovative spirit of Korean beauty. The concept was initially inspired by stamp technology, where ink is dispensed through a sponge. Korean beauty brands sought to create a portable, hygienic, and buildable foundation that provided a dewy, natural finish. The Development: In the early 2010s, Korean beauty brands began experimenting with sponge-soaked foundations, combining skincare benefits with makeup coverage. The first successful cushion compacts featured a unique sponge that dispensed the perfect amount of product, along with skincare-infused formulas. ...